Riyadh (IraqiNews.com) – Coinciding with the World Arabic Language Day celebrated on December 18, the Universal Premium Motors Agencies, the official distributor of Hongqi in Saudi Arabia, organized a special celebration for Arabic calligraphy to demonstrate the harmony between the beauty and designing arts of Arabic calligraphy and the designs of Hongqi. The celebration took place at Hongqi showrooms in Riyadh, Jeddah and Khobar.
The celebration comes as a part of Hongqi’s role in supporting social responsibility programs, with the Saudi Ministry of Culture’s move to support this art through various initiatives including the Year of Arabic Calligraphy initiative.
Fathy Allam, Hongqi’s Director at the Universal Premium Motors Agencies, said: “We are so happy to take part in this celebration on Arabic calligraphy in recognition to its important role in presenting the treasures of Arabic Language and its beautiful designs, shapes and details.”
“Decorated with a special design prepared by the Ministry of Culture on the occasion of Year of Arabic Calligraphy, Honggqi luxury cars were showcased during the celebration in our showrooms in Riyadh, Jeddah and Khobar which hosted professional calligraphers who presented visitors and customers with paintings that have their names written on in various shapes and designs of Arabic calligraphy,” he added.