Visa and areeba collaborates to launch Tap On Phone
Maher Mikati, CEO of areeba (left) and Mario Makary, Visa’s Country Manager in Lebanon and Iraq (right).
Beirut (IraqiNews.com) – areeba and Visa announced their collaboration on the launch of a Tap On Phone solution, providing Small & Medium Businesses with the ability to accept contactless payments using their own smart devices.
The Tap on Phone solution easily turns any Android smartphone into a secure payment acceptance device for contactless cards and mobile payments. Merchants can simply download the “Tap on Phone” mobile app and start accepting payments instantly, providing consumers with a seamless and secure checkout experience.
Tap On Phone is a simple and cost-effective acceptance technology developed to cater to the needs of micro and small businesses such as groceries, kiosks, restaurants, barbershops, small retailers, and services like delivery.
Maher Mikati, CEO of areeba, said: “Many small and medium merchants in the Arab world are currently not accepting electronic payments, despite the safety, convenience, and value it would bring for their businesses. Turning a mobile phone into an acceptance device unlocks tremendous opportunities for those merchants by increasing their sales and reducing their costs. As part of areeba’s commitment to drive and empower cashless payments in our region, we are glad to join forces with Visa to pilot this new solution in Lebanon before rolling it out in the Lebanese market as well in other markets in our region”.
Mario Makary, Visa’s Country Manager in Lebanon and Iraq, added: “The pandemic has made it critical for businesses to expand their payment methods beyond cash, as consumers expect and prefer secure and seamless cashless payment methods wherever they shop. Visa’s Tap on Phone can help businesses go digital quickly, avoid lost sales and improve cash flow by accepting contactless payments anywhere, anytime while improving the customer experience. Customers win too, as they can make payments in seconds by simply tapping their contactless card or phone to the merchant’s Tap on Phone-enabled smartphone. We are excited to partner with areeba to bring this innovative digital payment solution that will help unlock access to the digital economy for more Lebanese consumers and businesses.”